The inaugural Singapore Experience Awards presentation ceremony held at Capella Singapore honoured the best individuals and organisations with the most outstanding and integrated Singapore experiences in Singapore’s tourism industry.

The 2009 Singapore Experience Awards celebrated recipients in the hospitality, retail, dining, entertainment, attractions, and business travel and MICE sectors who had delivered the highest level of excellence in product and service delivery

A total of 28 awards had been given to grace industry contributions in the following 5 categories:

• Events
• Experience
• Marketing & Media
• Service
• Outstanding Contribution

The Customer Service category, which was the only one by public nomination, had received a staggering 24163 nominations. The appreciation could be deeply felt by the great number and it led to the nomination of Jasmine, a senior restaurant manager of Yoshinoya, as a finalist of the Singapore Experience Awards.

Below is an excerpt from the interview describing Jasmine’s feeling for being nominated for this award:

"I’m honoured to be nominated for this prestigious award. I wish to thank my customers for recognizing my good service and I’m glad that I’ve given them memorable dining experiences at Yoshinoya. With this recognition from both my customers and STB, it has already motivated me to continue doing my best to maintain a high level of service excellence."

At Yoshinoya, we believe in adhering to the value of Quality Conscience. This sets us apart from our competitors and serves as a guide to our staff to constantly provide the holistic dining experience to our customers. This insistence to serve all our customers with sincere passion and service quality is imperative towards an enriching and unique Singapore Experience.